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Mastering the Farmers' Market Series




Your vendor booth is a business, but are you equipped to run it like one? Join local small business experts for the second half of our Mastering the Farmers' Market series and get the tools to make the market work for you. Explore financial tools and tips for small businesses, the best ways to use Quickbooks to manage your farmers' market finances, and the advantages of payment technologies like Square. You'll also receive a resource packet to help you find reliable help with accounting, taxes, and insurance.

Where: Prairie Fruits Farm & Creamery in Champaign
When: Thursday, March 9, 1:00-4:00pm
How Much: $25

Where: Lincoln Land Community College in Springfield
When: Thursday, March 23, 1:00pm-4:00pm
How Much: $25

Speakers:
Katie Bishop, PrairiErth Farm (Using Square at the Farmers' Market): Katie Bishop farms 300 acres along side of her husband Hans and father-in-law Dave just outside of Atlanta, Illinois. She directs the marketing, strategic planning and customer communication for the farm, in addition to getting dirty and playing with plants and washing carrots. She is driven by an intense passion for nature, and the true joy that comes from connecting with her customers. Katie and the PrairiErth team were recently named Farmers of the Year by the Midwest Organic & Sustainable Education Service (MOSES).
Mark Keslar, Parkland College (Small Business Basics in Champaign): Born and raised on a farm in Champaign County, Mark graduated from the University of Illinois in 1979, and started working in the banking industry. In 1982, Mark invested in his first business venture, O'Malley's Pub, on U of I’s campus town. Since then he’s been involved in several start up retail and real estate ventures, most recently included 17 years with the Subway franchise. Realizing an opportunity to teach others about the opportunities of entrepreneurship and successful ventures, Mark obtained his master's degree from Eastern Illinois University and began teaching at Parkland College in small business and management classes.
Innovate Springfield (Small Business Basics in Springfield): Innovate Springfield is non-profit organization that aims to fuel and cultivate a culture of innovation and economic development in the greater Springfield, Illinois region through a business incubator, where entrepreneurs can grow their businesses; a yearlong course empowering high school students to become entrepreneurs; and a social innovation incubator, a program supporting non-profits and service providers in the community.


AGENDA:



TR> TR>
TimeActivity
1:00 PMWelcome and Introductions
1:15 PMSmall Business and Financial Basics for Farmers' Market Vendors
1:35 PMInventory Tracking Tools
2:10 PMBreak
2:20 PMUsing Square to Boost Sales and Keep Organized at the Market
2:55 PMDiscussion: Payment Options at the Market
3:15 PMQuickbooks Tips and Tricks for Vendors
3:45 PMClosing and Evaluations